Are you Agile with a capital A? Or even with a lowercase “a”? As technology advances and operating models become outdated, many teams turn to agile as a method for managing marketing in a digital world. While agile got its start in the software development......
A podcast tribute to real-world marketers
Marketing leaders, creatives, account managers, developers, and the folks who manage budgets. This podcast series airs what these and other working marketers have to say about their every day.
As customer expectations morph, those on the front lines are waking up to the reality that the way their team works hasn’t kept up with the times. It’s overly-complicated, politically stifling and just plain difficult to get work done. It’s now time for collective problem solving to make things right.
Zee Jay Media uncovers the challenges of modernizing marketing in the digital age. The talk’s entertaining, the dialog will open your eyes, and the therapeutic value is well worth your time.