- 12:00 pm - 12:30 pm
Registration and Networking
- 12:30 pm - 1:15 pm
Lunch and Panel Discussion
- 1:15 pm - 2:00 pm
Moderated Roundtable Discussions
About the Presenters
Moderator | Director of Solutions Marketing | Workfront
As Director of Solutions Marketing for Workfront, Brent leads go-to-market research and content marketing strategy. He has worked with hundreds of global marketing teams and agencies to help them effectively manage their workload and control chaos. Brent has spent the majority of his career marketing enterprise software solutions, but he has also spent time in advertising, broadcasting, and copywriting.
Panelist | Managing Director | Zee Jay Digital
Eric Rotkow is Managing Director at Zee Jay Digital, a boutique consulting firm focused on transforming marketing organizations and technology. He leads the research, design, strategy, and implementation of enterprise-wide marketing initiatives for his clients which include Nike, Walmart, Target, Microsoft, T Rowe Price, American Express, and many others. Prior to ZJD, Eric led marketing operations practices at prominent global consulting and software development firms. He lives in Providence, Rhode Island, and is an active member of the greater Boston business community.
Panelist | Sr. Manager, Creative Services | J.Jill
John is a senior level department leader who leverages extensive internal/external agency marketing, brand management and operations experience to implement and scale out processes. He has strengths in building key relationships that support brand awareness and operational management for growing organizations and improve efficiencies in established environments. John has a well rounded agency background with extensive knowledge of brand stewardship, SEO, social media, workflow automation and vendor/creative agency management.