Companies can deliver personalized customer experiences at scale faster if the marketers’ work experience is optimized first.
For many of the world’s top marketing organizations and agencies, Adobe Workfront is the core application that "manages" work. But in reality, dozens of the more than 10,000 MarTech apps available today are what bring the work to the market. Companies often deploy these apps separately, without a master plan, creating process and data gaps that prevent efficient execution of marketing programs.
Zee Jay Digital’s Work Experience (WX) Master Planning for Adobe Workfront helps companies understand which applications in the MarTech stack to connect and when—to enable them to bring meter-moving programs to market faster.