Spreading Our Wings:
A reflective look at business as we start the new year
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Operating Model Design
Organizational Transformation
Operational Transformation
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Resources
eBooks + Solution Briefs
December 11, 2020
Budget Lifecycle Management with OOTB Workfront+Fusion for Marketing
August 28, 2018
Unifying Operations for a Cohesive Customer Experience
July 30, 2018
The importance of an Agile, Talent-centered Operating Model: A CMO’s Guide to Transformation
April 25, 2017
Freedom Within a Framework: A CMO’s Guide to Transformation
June 12, 2016
Digital Asset Management: It’s About the Components, Not A Single Off-The-Shelf System
June 10, 2016
Marketing Resource Management: Defining marketing’s back office, and unraveling the technology stack that supports it
May 22, 2016
Marketing, Meet Finance: The Role Finance Plays in a Successful Marketing Organization
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BLOG
A reflective look at business
as we start the new year
Talk Amongst Yourselves:
Business Case versus WIFM
What Happens When Marketing and Finance Meet in the Middle?
Running marketing like the business it is
Marketing agility in the digital age: treat different types of work differently
NEWS & EVENTS
Award-Winning Workfront Partner Zee Jay Digital to Become Adobe Solution Partner
Zee Jay Digital Achieves New Client Wins, Extends Capabilities
Zee Jay Digital Calibrates Offerings, Launches New Site
Zee Jay Digital helps Kroger, Fresenius Scale Personalization and Compliance
Zee Jay Digital and Seismic Announce Alliance
CASE STUDIES
How Kroger achieved super marketing capabilities by taking an aggressive and flexible approach to implementing Workfront—and transforming its 325-person marketing organization
Hospital’s In-House Agency: Three Advanced Automations for Improved Cycle Times and Reduced Complexity Amidst the COVID-19 Crisis
Integrating Workfront with core marketing solutions, maintaining compliance
More Value from Workfront—It’s In the Bag
57 Million Pieces of Collateral, 16 Software Applications, 26 Staffers … and Countless Headaches
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